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Runway Headquarter

320/51 Park Avenue, Block- 7, New York, USA

Frequently Asked Questions

How do AI Personas work?

Personas are generated within 15-30 seconds using Growth Channel AI proprietary methodology in combination with generative AI. To learn more about how to generate Personas with Growth Channel, check this guide.

How does ad spend work?

Ad spend is your digital advertising spend for campaigns in addition to the Growth Channel subscription. Ad spend is executed on a daily basis via the DSP. You can opt-in for pre-payment or post-payment options by contacting sales.

How does capturing leads work?

To capture leads from website visits, place a pixel on your website. You will receive email addresses for unique US mobile sessions. Leads capture is a part of Custom Audiences, you can learn more about it here.

What advertising is supported?

Growth Channel offers access to 225+ ad exchanges, including but not limited to Google AdX, Xandr, Microsoft Ads, Taboola, Outbrain, Verizon, Hulu, Roku, Disney+, Spotify, Pandora, MediaMath, and more. See the full list here.

Do you have a free trial or a free version?

Yes, startups and small businesses can register directly on the platform (pending Growth Channel team's verification) to access Growth Library, self-serve DSP, and 250 free AI data credits to generate personas.

Do you have markups for advertising spend?

Growth Channel charges a percentage of each transaction, which ranges between 1.5%-30%, depending on the total campaign budget, and your active subscription plan.

Can I advertise on social and search channels with Growth Channel?

No, social and search channels are not currently supported but we consider adding then in the future. You can advertise on web display, native ads, audio ads, digital out-of-home, connected TV, mobile in-app, and video advertising channels.

What types of payment do you accept?

We accept all major credit cards, including Visa, Mastercard, Discover and American Express, ACH, and Paypal. If you’d like us to accept purchase orders or take any form of offline payment, please send us a message.

Can I change my plan later?

Yes, you can upgrade or downgrade at any time. If you choose to upgrade, you'll pay a pro-rated amount for the rest of the month. If you choose to downgrade, you'll be credited on next month's bill.

What if I decide to cancel?

If you no longer wish to use Growth Channel, you may cancel at any time. You will receive a pro-rated credit with Growth Channel for the remainder of that month's billing cycle. 

What if I have more questions?

Try searching for what you need in our Help Center. If you don't find what you're looking for, you can submit our contact form or reach out via live chat.

What are AI data credits?

You can generate more personas, marketing plans, and increase your quota for custom audience insights using AI Data Credits which are available to purchase directly from the platform Pricing page.

Is my data safe?

We take data security seriously at Growth Channel. Our servers are hosted in a world class data center that is protected by 24-hour surveillance and we ensure that our application is always up-to-date with the latest security patches. Our data center is also EU safe harbor compliant and all our plans include SSL encryption to keep your data safe.

Does Growth Channel offer discount pricing for startups and non profits?

Growth Channel offers discount pricing for eligible startups and nonprofits through the Growth Channel for Startups and Growth Channel for Nonprofits programs. If you work for a startup and would like to determine your eligibility for the startup program and apply, visit Growth Channel for Startups Program. If you are part of a nonprofit and would like to determine your eligibility for the nonprofit program and apply, contact us.