Our latest benchmark report covers performance across all major programmatic channels — including CTV, audio, DOOH, display, mobile, video, and native. It highlights benchmarks, publishers, strategies, and creative formats to guide smarter campaign planning.
See how programmatic is performing across every major channel — with benchmarks, strategies, and trends drawn from real campaign data. This guide highlights what’s working now in CTV, audio, DOOH, display, mobile, video, and native, so you can plan smarter and drive stronger ROI.
Gain insights into: The latest AI tools revolutionizing programmatic advertising. Industry benchmarks to measure campaign success. Advanced targeting strategies to improve ad performance. Real-world case studies showcasing successful campaigns.
Programmatic advertising has reshaped how media is bought and optimized across connected TV, digital audio, digital out-of-home, online display, mobile, video, and native. Instead of juggling fragmented tools and vendors, a demand-side platform brings it all into one system — making it possible to launch faster, target smarter, and prove results with clarity.
Key performance indicators like cost per thousand impressions, click-through rate, and reach remain central to campaign success. This benchmark report highlights how those metrics play out across formats, placements, frequency, and bid opportunities — giving marketers the data they need to simplify decisions and maximize performance in 2025.
