Most people research for weeks before they call a clinic. They read reviews, compare providers, and often weigh the decision in detail. Growth Channel helps your practice stay in front of them during that time—on streaming TV, podcasts, social and the sites they read. Then it shows you which ads turned into booked appointments.
Cost per patient inquiry, cut in under 45 days
Qualified patient inquiries in under 45 days
More conversions, starting from almost none
From almost no inquiries to a steady flow
Choosing a specialist or starting a new treatment is rarely a quick decision. People research by looking things up on their phone, listening to health podcasts and watching TV and video. Most practices only show up in one of those places. Growth Channel puts your practice in front of them across all of it.
Healthcare advertising has rules most ad platforms don’t explain well: what you can say about a treatment, who you can reach and what data you’re allowed to use. Our media strategists plan and run campaigns with those rules built in. Targeting comes from location, context and interests—never from a patient’s health information.
Someone three states away can’t take your Tuesday opening. Each location’s advertising is aimed at the towns and neighborhoods it serves, so the budget goes toward people who can realistically be in the care radius. For telehealth, reach can follow the states where your providers are licensed.
A lot of practices spend steadily on advertising and still can’t say which ads are sending people their way. Growth Channel ties each campaign to the website visits and actions it drives—like clicks on Book Now or Call—by channel and location. You’ll see what each site visit costs, which services draw the most interest, and where the next dollar should go.
No ad team or technical setup needed on your side.
The services you want to grow, the areas you serve and what a new patient is worth to you. Include any rules your specialty or state places on advertising.
Your strategist builds the audience from location, context and interests, then picks the channels that fit your budget.
Streaming TV, audio, social, display and more launch together, each one aimed at your service area.
Track inquiries and cost per patient by channel and location, then move budget toward what’s bringing people in.
“The practice was spending every month on digital ads and getting almost no inquiries back. We built one set of campaigns to introduce them to people researching treatment and another to bring back people who’d already shown interest. Within 45 days they had more than 40 qualified patient inquiries, and they could finally see which ads produced them.”
cost per patient inquiry, down from $500 to $1,000+
No. Many practices we work with have one person handling marketing alongside everything else. A Growth Channel media strategist builds the plan, runs the campaigns and walks you through the results.
Campaigns never use patients’ health information to target ads. Audiences are built from location, context and interests that ad platforms allow for healthcare advertisers, and ad copy is checked against each platform’s health policies. Your own compliance or legal contact signs off before anything goes live.
No, it works alongside them. Search is still where people go when they’re ready to book. Growth Channel adds the places they spend time before that, and reporting shows how the channels work together.
Yes. Each location, service line or licensed state can have its own targeting, budget and reporting.
It depends on your specialty, your budget and how long patients usually take to decide. In one specialty practice’s campaign, qualified inquiries were coming in within 45 days. Your strategist will give you a realistic timeline for your practice.
Every practice is different. Book a demo and we’ll recommend a plan sized to your goals, service area and patient journey—without quoting a one-size-fits-all price.
